Worker Power Is A Beautiful Thing

About This Project

Summary

Big Bowl of Ideas helped power a rally for worker rights at the 2024 convention for the Service Employees International Union. They transformed Independence Park in Philadelphia with bold, multilingual installations that celebrated solidarity and strength. Our team turned art into action and made the message impossible to miss.

Goals & Objectives

When SEIU, which represents nearly 2 million workers, gathered in Philadelphia for their 2024 convention, we helped set the stage. Ahead of a member-led rally for economic justice, we transformed Independence Park with Worker Power Wonderland to celebrated solidarity, strength and collective action.

Results & Impact

Union members were instinctively drawn to the art and messages we helped promote. As one member who posed by the Megaphone Locs Wedge said it best, “Art helps us talk about serious things.” We were proud to get the conversations going and loved seeing how our art and design supported and amplified.