Biodefense: Some Threats Demand Bold Action

About This Project

Summary

This creative defines "biodefense": Measures to defend against biological threats. Biological threats can be naturally occurring infectious diseases, accidental releases, or biological attacks that impact humans, animals, plants, and/or environments. After the President is incapacitated due to bioterrorism attack during a national security speech, the Vice President must step up to lead a unified response as the biological threat quickly spreads across the country.

Goals & Objectives

The most preventative film of the year. The purpose was to help the general public understand the often academic term "biodefense", the importance of national policy and leadership, and how pervasive biological threats can be.

Results & Impact

We received much feedback from policy makers to professors who shared it with their students that the video was a memorable trailer that helped define the term and pique interest.