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About This Project
Summary
ClimeCo’s Insights for Impact video series simplifies technical sustainability topics into digestible information through stop-motion storytelling. Guided by expert insights and marketing data, we created engaging, visually rich content to educate, inspire action, facilitate understanding across diverse audiences, and drive meaningful progress in an industry often perceived as complex. We invite everyone from industry veterans to sustainability newcomers—to join the conversation and take action.
Goals & Objectives
Make sustainability more accessible by demystifying complex concepts, educating and empowering audiences, inspiring positive impact, and fostering transparency to accelerate industry progress—all while building trust and engagement across diverse stakeholder groups.
Results & Impact
1,166 site views (6:41 avg. duration), 602+ video views (68.2% watch rate), 99K+ LinkedIn impressions (9.3% engagement). Shared by AHLA and others, with strong internal and external amplification demonstrating high engagement, clarity, and relevance.
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