DigDeep's 2024 Annual Report

About This Project

Summary

DigDeep's 2024 Annual Report transforms traditional impact reporting into an engaging, multi-format storytelling experience. Our strategy centered on accessibility and community voice—featuring interactive digital content, large-format event booklets, donor mini-booklets, and themed postcards. We showcase our four-pillar Impact Model using vivid photography, staff/client narratives, and clear data. Plain language and bold design make complex water work accessible for diverse audiences.

Goals & Objectives

Demonstrate DigDeep's comprehensive approach to solving America's water crisis through creative, accessible reporting. Elevate community voices and lived experiences. Communicate our Impact Model clearly to donors, partners, and policymakers. Create versatile materials for multiple audiences.

Results & Impact

Beyond the external impact, our staff absolutely loves the Annual Report and looks forward to it every year. It's an internal celebration of all of the hard work our team does every day. Multi-format approach enabled widespread reach - from donors to grassroots advocates to federal agencies.