About This Project
Summary
EnRoute is a project aimed to help people reduce CO2 from daily activities. Angela, born and raised in Skopje, North Macedonia, started EnRoute after losing her aunt to toxic air pollution caused by fast fashion factories. In 2023, EnRoute focused on spreading awareness about the dangers of fast fashion on 4 main fronts: pushing for policy regulation, organizing grassroots movements, developing media content to educate the public, and fostering innovation to create sustainable alternatives.
Goals & Objectives
1. Educating people on sustainable shopping practices by informing them about the impact of their clothing choices. [using EnRoute app] 2. Raising awareness at the UN to implement effective regulatory measures. 3. Collaborating with celebrities and corporations to stop glamorizing fast fashion.
Results & Impact
1. Policy Regulation: 720 people (present), 10,000 people (online) 2. Grassroots: 1,430 people (present), 2,000 people (online) 3. Media: 850 people (present), 45,000 people (online), 7 major publications 4. Innovation: 3,500 app users, new beta launch Total: 63,500 people reached (excluding media)
