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Social Innovation

Freethink Media PROJECT
Social Innovation by Freethink Media

credits

Title
  • Social Innovation
Entrant
  • Freethink Media

About This Project

Summary

The Skoll Foundation uses this term, “social innovation.” Change makers, philanthropists, and governments understand this concept, but how do we make the jargon and the narrative more accessible to inspire an adoption of this approach worldwide? This video campaign was a new step toward inviting more people into a collaborative approach that has been transforming communities and solving problems in many countries.

Goals & Objectives

The Skoll Foundation and Freethink partnered to define and inspire social innovation—making it accessible to new leaders and communities driving change in climate and health through collaboration.

Results & Impact

The video has reached over 200K completed views and is stirring engagement. It has become a tool to explain the Skoll Foundation’s philosophy. The video is reaching audiences via youtube, LinkedIn, newsletter, and events.

the team

Erik Spink
  • Supervising Creative Producer
  • Freethink Media
Chase Pipkin
  • Director
  • Freethink Media
Leila Ostria
  • Partner Service Manager
  • Freethink Media
Phil Collis
Gabriel Diamond