How to Do the Pot: Menopause 101

About This Project

Summary

Ellen Scanlon became an advocate for cannabis after turning to it for pain relief from a severe accident and symptoms of Endometriosis. In 2019, she launched How to Do the Pot podcast to demystify cannabis for women, focusing on needs specific to women like period pain, sleep, and sex. Through expert insights, personal stories, and practical tips, the show helps women feel confident about cannabis, make informed decisions, and reshape the narrative around women and cannabis.

Goals & Objectives

Eighty million U.S. women have legal access to cannabis, yet most lack guidance on how to use it to improve their health and well-being. How to Do the Pot aims to educate women across the country, shift the narrative, and reduce stigma about safe, legal cannabis.

Results & Impact

200+ episodes in, How to Do the Pot is a top 5% podcast, 2x Signal Award winner, and reaches 20-30K monthly listeners with a 4.8/5 Apple rating. The show expanded with a 10K-subscriber Substack and dothepot.com, growing a trusted hub for women exploring cannabis for health and well-being.