Finalists Coming October 13!

Nice Genes!

JAR Audio PROJECT
Nice Genes! by JAR Audio

credits

Title
  • Nice Genes!
Entrant
  • JAR Audio

About This Project

Summary

Season 4 of Nice Genes! was designed to demonstrate how genomics is solving problems and contributing to advances that make an impact on peoples’ lives. From everyday beauty products to mysterious wildlife diseases, episodes explore how genomics can reveal insights about the unseen scientific forces constantly at work below the surface. We delve into topics impacting our health, environment, and evolution, revealing the interconnectedness between genomics and our daily lives.

Goals & Objectives

The goal of Nice Genes! Season 4 is to provide engaging human centered stories and educational content that inspires “science aware” and “science curious” listeners to deepen their engagement with genomics, encouraging them to move toward becoming more actively engaged with science in their lives.

Results & Impact

Season 4 achieved an 89% average consumption rate on Apple Podcasts, a 75% increase in followers across Apple and Spotify, peaked at #9 in the Apple Podcasts ?Canada ? Science category, and was featured on Apple Podcasts's "New and Noteworthy" category for 8+ weeks!

the team

Sarah Lando
  • Communications Manager, Digital Media
  • Genome BC
A.G. Klein
  • Senior Communications Manager
  • Genome BC
Mandy Elkoreh
  • Project Lead
  • JAR Audio
Jenny Cunningham
  • Producer
  • JAR Audio
Sam Seguin
  • Audio Lead
  • JAR Audio
Safa Shahkhalili
  • Audience Growth Specialist
  • JAR Audio
Kaylee Byers
  • Host
  • Genome BC