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About This Project
Summary
The MDLBEAST Foundation is a non-profit dedicated to transforming the music industry through community empowerment and sustainable growth. With a vision to build a music culture centered on humanity and innovation, the Foundation emphasizes well-being, sustainability, and conscious practices. Through the XP Music Futures conference and a strong focus on research and development, the foundation fosters collaboration, nurtures emerging talent, and champions innovative solutions.
Goals & Objectives
Our goal is to unite and build regional infrastructure for music in the Middle East, creating a space with open borders for creative and cultural exchanges, for a sustainable and equitable music future for all, especially women and creatives from the MENA region.
Results & Impact
XP successfully brought together regional and global industry leaders for 3 days of collaborative events with 157 artists, including; 155 sessions, 34 workshops, 25 panels, 13 headline shows, 8 initiatives, 8 demo labs, 6 fireside chats & successful partnerships with Sony Music, YouTube & more.
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