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About This Project
Summary
A core pillar of STAT Brand Studio is elevating underreported stories about health inequities. Through sponsored content—including articles, research reports, multimedia, and events—we’ve spotlighted disparities in HIV, maternal health, colorectal cancer, and more to STAT’s 3M monthly readers. These campaigns help partners engage key stakeholders through credible, solutions-oriented journalism distributed across STAT platforms.
Goals & Objectives
To inform and influence decision-makers by highlighting urgent gaps in care for historically overlooked communities—and to offer a platform for patients, advocates, and experts working to close those gaps in health care access, research, and outcomes.
Results & Impact
STAT Brand Studio’s reporting has been used by advocacy groups to brief lawmakers, and push for change in HIV care, maternal health for mothers with chronic disease, colorectal cancer disparities, and caregiver support. Campaigns have generated mlns. of impressions & hundreds of hours of read time.
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