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About This Project
Summary
Victim Services of Durham Region collaborated with artists with lived experience (Adam Ellis, King Jus, Iomos Marad, Fresh Kils, Ice the One, Producer: Azeez Adewusi) to help raise awareness about gang violence that also speaks to the systemic barriers faced by black youth. The video was used in VSDR's Annual Youth Violence Prevention Symposium, which educated more than 23,000 youth in 2024.
Goals & Objectives
The goal was to educate youth on the dangers of gang violence and highlight the systemic inequities that lead to disproportionate representation of black youth. Usind VSDR's Annual Youth Symposium the video reached 23,000 youth across Ontario in one week in February 2024.
Results & Impact
The video reached 23,000 youth in one week and was part of the larger Youth Violence Prevention Symposium that saw youth disclosures of violence rising in Durham Region alone by more than 50% in the two weeks following the event.
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