About This Project
Summary
As the first-ever exclusive homebuilder for ABC’s reboot of the award-winning show Extreme Makeover: Home Edition, Taylor Morrison, its local and national trade partners, and thousands of volunteers worked with us over the course of a full season to build thoughtfully designed new homes for deserving families across the country. Like the original, the reboot series showcased heartwarming stories and mind-blowing builds for families who give back to their communities.
Goals & Objectives
Leveraging resources from the show and Taylor Morrison, we were committed to providing deserving families with a fresh start through their new homes, as well as creating an unforgettable season for viewers to enjoy.
Results & Impact
This partnership positively impacted deserving families and demonstrated how important it is to support the communities we build in. Having an exclusive homebuilder in this season helped solve pitfalls the old format of the show experienced, like making the homes more affordable to maintain.
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