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Making Green Make Sense: Horizon’s Business-Driven Sustainability Shift

Horizon Media
Making Green Make Sense: Horizon’s Business-Driven Sustainability Shift by Horizon Media

credits

Title
  • Making Green Make Sense: Horizon’s Business-Driven Sustainability Shift
Entrant
  • Horizon Media

About This Project

Summary

Horizon Media is the world's largest independent media agency, known for turning data-driven strategy into cultural momentum. Horizon is reshaping the role media plays in society, embedding sustainability into its operations, client solutions, and culture.With the launch of its internal sustainability platform “Eco,” Horizon is setting a new standard—treating every impression as an opportunity to reduce impact, rethink performance, and inspire climate-conscious change at scale.

Goals & Objectives

In 2024, Horizon launched HorizonEco, embedding sustainability agency-wide. From 51toCarbonZero and media supply chain reform to Scope 3 reporting, ISLA engagement, and sustainability training, Horizon proved purpose and performance can scale—together.

Results & Impact

Horizon cut media emissions by 15%, eliminated 70+ metric tons via Green PMPs, and engaged 10K+ through ISLA. With tools like 51toCarbonZero and client dashboards, plus a Summit uniting industry leaders, sustainability now drives culture, planning, and business growth.

the team

Jean- Marc Papin
  • SVP, Media Technology
  • Horizon Media
Christopher Moscardi
  • VP, Client Experience
  • Horizon Media