About This Project
Summary
The Colorado Department of Public Health and Environment (CDPHE) utilizes the Colorado Health Survey (CHS) to collect vital health data, including health behaviors, conditions, attitudes, and opinions, from approximately 13,000 Colorado adults across the state. In addition to administering the survey, ICF collaborated with CDPHE to develop a digital campaign and informational video to help increase public awareness of the survey, as well as participation from sampled respondents.
Goals & Objectives
The digital campaign and video promoted survey awareness, especially among harder-to-reach populations, by addressing participant questions using Colorado's diverse landscapes as a backdrop to answer common questions and concerns that participants may have prior to participating in the survey.
Results & Impact
Do we have any results to share? My team can draft the final award summary. The survey is ongoing, but early results show increased participation in areas targeted by the campaign. The initiative also boosted survey awareness, laying the groundwork for stronger engagement in future administrations.
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