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The Ocean Connections Platform

Old Surfer PROJECT
The Ocean Connections Platform by Old Surfer

credits

Title
  • The Ocean Connections Platform
Entrant
  • Old Surfer

About This Project

Summary

The first content platform for blue-storydoers, united by the mission to protect the oceans. The ocean is the main focus of environmental regeneration and yet, despite the fact that every day there are more projects to protect it, most fail to achieve the visibility they should and remain within a small community, failing to reach people outside the environment. That's why The Ocean Connections is the first education and promotion platform for ocean projects to raise awareness and visibility.

Goals & Objectives

Our platform created a methodology that achieves differentiation, engagement/dissemination in a unique way for ocean projects. We created Blue Story Doing, the evolution of storytelling, a methodology that blends data with technology creating impactful stories, with facts that create new stories.

Results & Impact

We reached 100M+ users across 15+ countries for #WorldOceanDay, generating global trends and communities. Top brands and companies joined forces for real impact, shifting from storytelling to Blue Story-Doing to protect our oceans through world-class content and cross-industry collaboration.

the team

Xavier Rubio Franch
  • CEO & Founder
  • Old Surfer