About This Project
Summary
“This is not your land. You are not my King.” Senator Lidia Thorpe’s words to King Charles made global headlines – and inspired Blak Powerhouse 25. Thorpe’s defiance was the catalyst for an event that asserted Indigenous people's right to reclaim sovereignty and ‘Take the Crown.’ Held in Australia’s oldest university, guests sat on a throne built from colonial frames, and had their portraits taken, all while hearing the voices of their role models echo across the halls.
Goals & Objectives
Our brief was clear: amplify First Nations, showcase Blak excellence and transform Invasion Day from a day of trauma to a show of strength. By reclaiming colonial icons through music, dance and portraiture, Blak excellence was placed firmly on display.
Results & Impact
Take The Crown earned us a fresh wave of coverage for 2025, with 28 unique media articles attracting an average of 15.26M unique visitors per month, across popular titles such as the National Indigenous Times, Marie Claire Australia and Time Out Sydney.
JOIN THE NEWSLETTER