About This Project
Summary
Launched in March 2025, the American Pride Rises Tour engaged college communities to resist anti-DEI legislation, defend faculty initiatives, and foster collaboration among student affinity groups. Through a pop up experience produced in partnership with student producers on each campus, SOZE produced an interactive, participatory installation designed to spark dialogue, foster community, and drive action.
Goals & Objectives
At each campus, students and faculty were invited to reflect on the prompt: “What does it look like to defend your dreams?” ultimately to gather student support and petition signatures to protect DEI programs at their schools.
Results & Impact
This tour traveled across three states, engaged hundreds of students per campus through activations, and collected nearly 5,000 petition signatures to protect DEI programs. We spent over 40% of our budget with BIPOC-owned and women-owned businesses.
