About This Project
Summary
The video presents a global strategy anchored in the World Economic Forum’s Global Plastic Action Partnership. It highlights the need to translate high-level commitments into practical action through multi-stakeholder collaboration: governments, businesses, civil society and emerging economies.
Goals & Objectives
The video aims to raise awareness of the global plastic crisis and mobilize action by showcasing collaborative solutions. It highlights the urgency of translating commitments into coordinated efforts that support circular systems, national action plans, and real-world impact.
Results & Impact
The film was released online to a global audience of 30M+ through Forum channels. Its wide reach engaged a broad, diverse, audience stimulating dialogue and debate among leaders from government, business, academia, and civil society, raising awareness of plastic pollution and inspiring collaborative
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