The 2nd Annual Anthem Awards | Finalists Announced January 2023



The 2nd Annual Anthem Awards: AMA with Managing Director Jessica Lauretti

In our second year The Anthem Awards are honoring the impact industry in exciting new ways – from introducing new categories and judges, to creating The Anthem Fund, to support emerging individuals and organizations. This week our Managing Director Jessica Lauretti hosted a virtual session about these new updates. .

During the session, Jessica covered everything from the causes we honor, to the award and judging process, Anthem Fund, and important deadlines. There was also time for Q&A from the audience. 

If you missed it, don’t worry – you can watch the entire event below!


*Skip ahead to minute 3 for the start of the discussion

If your work is focused on making the world a better place, participate in this year’s Anthem Awards. For best pricing, enter before the Early Entry Deadline on Friday, July 29th, 

Patagonia – Don’t Buy This Jacket

Patagonia has put social impact at the core of their brand mission and values from the start, and their iconic Don’t Buy This Jacket campaign demonstrates how brands can use their platform to make an impact — or better yet, to help reduce our impact. This 2011 ad ran in the New York Times on Black Friday, making a lasting impression for its bold message addressing the issue of consumerism head on and asking readers to take the Common Threads Initiative pledge to reduce, repair, reuse, recycle, and reimagine a world where we take only what nature can replace.

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Ad Council’s Love Has No Labels Movement

Love Has No Labels is a movement by The Ad Council to promote diversity, equity and inclusion of all people across race, religion, gender, sexual orientation, age and ability.

Read our Q&A with Heidi Arthur, the Ad Council’s Chief Campaign Development Officer on the team behind LHNL collaborates with partners to combat implicit bias—from crafting PSAs to driving viewers to take action, to how brands and companies should approach corporate social responsibility with authenticity.

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