The Kidney Collective™

About This Project

Summary

In August 2025, the American Kidney Fund launched its first-ever podcast, The Kidney Collective™. Introduced as a seven-episode, limited series, the podcast gives an intimate voice to the many facets of living with kidney disease. Each episode featured an unscripted conversation between two AKF staff co-hosts with someone from the kidney community who shares their journey. Episodes were available on all major podcast streaming platforms as well as YouTube and were shared on AKF’s social media.

Goals & Objectives

AKF launched The Kidney Collective to: • Increase awareness of different aspects of living with kidney disease • Share available educational resources • Give a voice and face to kidney disease—personalizing an illness that impacts millions • Inspire, provide hope and create community

Results & Impact

In 2025, the podcast had: • Over 53K views/listens • 6-minute average listening time • 1.5M impressions/12K engagement on social media • Positive feedback, including one listener sharing, "Listening to episodes of the podcast helped me make important decisions regarding a recent kidney donation."