GirlJams.AI

About This Project

Summary

Created in partnership with Girls Who Code, Mojo Supermarket and Buttermax, GirlJams invites girls to write and create a song using multiple AI technologies, while simultaneously learning the basics of AI through learning moments, introductory language, and prompt engineering tips displayed throughout the experience.

Goals & Objectives

Provide girls with an educational, fun and creative introductory experience to get them interested in AI while learning its basics, and perhaps shifting their perceptions and even fears of it

Results & Impact

Shift perception of AI from something to fear to a creative tool girls can use to program their wildest dreams into reality. As well as drive engagement with the site and on social media. 29k site visits with 23k people creating songs. 90M impressions with 52% of users coming from organic social