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About This Project
Summary
The 3rd-annual LinkedIn for Nonprofits Impact Summit, which featured Shonda Rhimes, was a LinkedIn hybrid event created to bring global nonprofit professionals together. The event took place simultaneously at an offsite venue in NYC and our offices in LON, as well as on LinkedIn Live. Event programming — which included a fireside chat keynote, breakout sessions, and networking — was designed to inspire nonprofits to connect with each other and LinkedIn for talent and fundraising success.
Goals & Objectives
The goal of Impact Summit was ??to bring global nonprofit, social impact, and workforce development leaders together, while also establishing LinkedIn as a leading convener of impact sector professionals, showing them how they can tap into the power of LinkedIn to move their missions forward.
Results & Impact
Due in part to our successful multi-channel 8-week go-to-market plan, we achieved our goal of bringing global nonprofit professionals together, hosting 400 nonprofit leaders in-person and 21k+ virtual registrants. The event also enhanced brand perception and trust as measured by the survey.
the team
Leo Pedraza
- Head of Global Impact Marketing
Devyn McNichol
- Events and Experience Marketing Manager
Sandi Gohn
- Integrated Marketing Lead, Nonprofits & Equity, Global Impact Marketing
Samantha McLaren
- Associated Content Marketing & Editorial Manager
Heidy Abdelkerim
- Social Media & Community Manager
Saveena Mangat
- Integrated Marketing Lead, Social Impact
Amie Wong
- Integrated Marketing Lead
Amy Bortnick
- Sr. Demand Generation Manager, Global Impact Marketing
Mimi Najmabadi
- Marketing Coordinator
Rebecca Parter
- Program Manager of Program Management
Kevin Oliva
- Associate Digital Marketing Manager
Lauren Colantoni
- Digital Marketing Manager
Brian Nam
- Data Analyst
Melissa Torres
- Senior Manager, Digital Marketing
Simone Bell
- Communications Manager
Greg Snapper
- Senior Director, Corporate Communications
Nupur Kanodia
- Account Director, Nonprofit Solutions
Sakshi Talwar
- Head of Communications, India
Ty Heath
- Director, Market Engagement, The B2B Institute
Audrey Lartey
- Head of Marketing - Search & Staffing - EMEA & LATAM
Grant Thomas
- Account Director
Pamela Daum
- Account Director
Hussein Azzan
- Account Director
Piper Sutherland
- Group Manager, Social Impact Partnerships & Programs
Katrina Enros
- Global Social Impact Manager
Bhavna Mather
- Sr. Program Manager
Tyler Wilson
- Strategy Lead
Tim Dolen
- Integrated Producer
Jody Horn
- Creative Director
Amanda Levy
- Senior Creative Services Manager
Ben Keyser
- Associate Creative Director
Lisa Magleby
- Senior Producer
Justin Blumenthal
- Global Strategy Lead
Chris Packard
- Global Live Operations Lead
Meghan Darcy
- Streaming Producer
Ryan Galvan
- Streaming Producer
Kam Sidhu
- Streaming Coordinator
Tony Cheung
- Photographer
Devonta White
- Social Media Marketing
Vickrum Singh
- Manager, Digital Media Strategy
Daniel Medina
- Sales Strategy & Operations
Kris Santos
- Strategic Sourcing Manager
Damian Lagan
- Global Event Security Manager
Bryan Ridenour
- Event Security Specialist
- Pinkerton
Arielle Martel
- Site Safety Specialist
- Securitas Security Services (LinkedIn Account)
Ellie Custy
- Assistant Facilities Manager
Cody Petrescu
- Facilities Manager
Aleks Krawczyk
- Security Manager
Bruno Di Santi
- Workplace Assistant
- JLL @ LinkedIn
Lieza Brown
- Catering
- Gather & Gather @ LinkedIn
Ariana Younai
- Head of LinkedIn for Nonprofits
Grace Rochford Everitt
- Manager, LinkedIn for Nonprofits - East Coast
Imani Dunbar
- Head of Equity
Cammie Erickson
- Director, Social Impact
Tuan Pham
- Head of Social Impact - APAC
Jessica White
- Head of Social Impact - EMEA & LATAM
Aneesh Raman
- VP, Head of Opportunity Project
Meg Garlinghouse
- VP, Social Impact
RJ Fox
- VP, LinkedIn Talent Solutions
Santi Pochat
- VP, Brand Marketing
Sarah Leydon-Anand
- Senior Director, Leadership Development
Joshua Graff
- Managing Director EMEA/LATAM & Global VP
Emily Spaven
- Managing Editor, UK & Pan-Europe
- LinkedIn News
Ben Murphy-Ryan
- Senior Director, Talent Acquisition
Ellen Simao
- Account Manager
- Studio 750
Andre Murched
- Designer
- Studio 750
Patrick Dyer
- Operations Director
- Untitled Future
Justin Boone
- Founder
- Untitled Future
Carter Shults
- Creative Director & Experiential Art Director
- Untitled Future
Kirsten Garrison
- Producer
- Untitled Future
Aaron Calvert
- Commercial Director
- Sassy Plus
Matthew Donnachie
- Senior Live Producer
- Sassy Plus
Richard Burke
- Producer
- Sassy Plus
Tom Hancocks
- Senior Account Manager
- Sassy Plus
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