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Are You Blacker Than ChatGPT

McKinney
Are You Blacker Than ChatGPT by McKinney

credits

Title
  • Are You Blacker Than ChatGPT
Entrant
  • McKinney

About This Project

Summary

“Are You Blacker Than ChatGPT?” is an online game that tests a person’s knowledge of Black culture against what ChatGPT has been trained to know about the Black community. The critical insight behind the game’s creation was the belief that Black culture is so nuanced and changes so quickly that AI simply cannot keep up. By inviting people to test their knowledge, the game illuminates how AI bias can manifest in ways many people don't realize, making the experience enlightening and enjoyable.

Goals & Objectives

The game's main goal was to highlight ChatGPT's cultural blindspots by asking it questions about Black culture. Additionally, the game aimed to show that AI bias can manifest subtly.

Results & Impact

Since launching, the game has been played by almost 5,000 people, with most users spending an average of two and a half minutes on the site (the average time spent on a website is around fifty seconds). The game was also featured in TechCrunch, People of Color in Tech, and Tubefilter.

the team

Betsy Appling
  • Associate Creative Director
  • McKinney
Jay Lipscomb
  • Content Creator
  • McKinney
Meghan Woods
  • Copywriter
  • McKinney
Maggie Boulton
  • Senior Social Strategist
  • McKinney
Kyane Epps
  • Senior Social Strategist
  • McKinney
Brad Johnson
  • Systems Administrator
  • McKinney
Suz Keen
  • Executive Creative Director
  • McKinney
Brad Daniely
  • Copywriter
  • McKinney
Carlos Ortega
  • Senior Designer
  • McKinney
Dasean Burnette
  • Designer
  • McKinney
John Reposa
  • Tech Lead
  • CYLNDR
Maggie Baker
  • Senior Producer
  • CYLNDR
JJ Ellis
  • Producer
  • CYLNDR
Alana Nanz
  • Junior Developer
  • CYLNDR
Alex Giarrocco
  • Developer
  • CYLNDR
Michael Prechter
  • Front End Developer
  • CYLNDR
Heather Riccobono
  • Director, Influencer Marketing
  • McKinney
Hartlee Grice
  • Project Management Supervisor
  • McKinney
Gillian McBrayer
  • Account Director
  • McKinney
Akiera Davis
  • Project Manager
  • McKinney
Chandra Guinn
  • Executive Director, Equity, Divers
  • McKinney
Gretchen Walsh
  • President
  • McKinney
Jasmine Dadlani
  • Chief Strategy Officer
  • McKinney
Jonathan Cude
  • Chief Creative Officer
  • McKinney
Kara O'Halloran
  • Director of Production
  • CYLNDR
Swapnil Patel
  • Managing Director
  • McKinney