About This Project
Summary
Odd Notion collaborated with Sesh to refine their branding, develop a cohesive brand styleguide, design a user-friendly website, and lead marketing campaigns. Emphasizing the empowering nature of group therapy, we aimed to distinguish Sesh in the competitive mental health market. Our mission was to create a consistent and impactful brand identity that resonated with their target audience and highlighted the benefits of group therapy.
Goals & Objectives
The goal was to create a cohesive brand identity for Sesh, highlighting the benefits of their group therapy. We aimed to boost their market presence, attract more customers, and position Sesh as a leader in the mental health space through a strong, consistent brand system.
Results & Impact
Our efforts led to Sesh's acquisition by Caraway, allowing them to further their mission of accessible therapy. The rebranding and marketing campaigns boosted customer engagement and attracted partners, resulting in successful collaborations and a stronger market position.
