About This Project
Summary
The Journey to Zero Hunger Podcast, hosted by the PEP FDN President C.D. Glin, explores the root causes of food insecurity, what's being done to meet needs for food, and how we can build a healthy future for all. Through interviews with subject matter experts and changemakers, the podcast explores food insecurity through different lenses like climate, water scarcity, and migration. The FDN also worked with GENYOUth to advance local food security via meal equipment grants, chosen by each guest.
Goals & Objectives
Through the JTZH podcast, the PepsiCo Foundation aimed to raise awareness of the global food crisis & empower people to take action against hunger through education the giveback component of the podcast. The podcast was also used as an asset to promote the FDN through paid, owned and social content
Results & Impact
Overall, the podcast saw 1,700+ streams for Season 2, a 16% increase from Season 1 plus 900+ new streams of Season 1, raising global awareness of food insecurity. Twenty schools across Missouri, Tennessee, Virginia and California received student meal equipment grants from GENYOUth.
