Vegan Round Table – A Discussion

About This Project

Summary

PETA partnered with athletes, authors, actors, entrepreneurs, chefs, and creators for a filmed roundtable on vegan living. Through honest, funny, and heartfelt conversations, the panel shared what inspired them to cut animal products from their diets and how their values shaped their relationships, families, and dating lives. Featuring John Lewis, Torre Washington, Gabrielle Reyes, Sunni Speaks, and Ella Magers, the discussion explored the challenges and rewards of compassionate living.

Goals & Objectives

The project aimed to inspire compassion for animals through authentic conversations about relationships, family, dating, and personal values. By sharing diverse real-life experiences, the discussion challenged stereotypes and presented plant-based living as relatable and accessible.

Results & Impact

The roundtable featured six videos: “Vegan Lightbulb Moment,” “Mushroom Era,” “Online Trolls,” “Do Vegans Make Better Lovers?,” “The Carnivore Diet,” and “Make The Connection.” The project generated more than 1.4 million views, with 66.9% of viewers coming from non-followers.