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The Heavy Cost of Abortion Bans

Planned Parenthood Federation of America PROJECT
The Heavy Cost of Abortion Bans by Planned Parenthood Federation of America

credits

Title
  • The Heavy Cost of Abortion Bans
Entrant
  • Planned Parenthood Federation of America

About This Project

Summary

Millions of people are blocked from abortion care in their home state. The Heavy Cost of Abortion Bans highlights the toll — emotional and financial — of patients forced to travel for out-of-state abortion care. Our fictional patients all struggle to get by — as do most people harmed by abortion bans. Using 2022 data, we calculate estimated costs associated with travel for out-of-state abortion care, taking our audience on an emotional journey through the logistical barriers our patients face.

Goals & Objectives

The series highlights the toll of abortion bans on a pregnant person: out-of-state plane/bus/train tickets, gas, lodging, meals, childcare, or lost income, and the cost of the care itself. For most abortion patients, traveling out-of-state for care is cost prohibitive and not even an option.

Results & Impact

The series was a success, eliciting praise from viewers for framing the costs of abortion access and demonstrating reproductive rights as economic rights. Overall, we reached hundreds of thousands of people, making the case that abortion access is a human rights issue as well as an economic issue.

the team

Melanie Newman
  • Senior Vice President, Communications & Culture
  • PPFA
Lauren Garcimonde-Fisher
  • VP, Brand
  • PPFA
Jetaun Woodly
  • Senior Director, Brand Strategy & Projects
  • PPFA
Theresa Darlington,
  • Senior Director of Video Production
  • PPFA
Ylonda Gault
  • Senior Director, Brand & Editorial Content Strategy
  • PPFA
Sarah Sandman
  • Creative Director
  • PPFA
Perry Meyers
  • Director, Brand Strategy & Projects
  • PPFA
Alejandra Soto
  • Director, Latino Media & Communications
  • PPFA
Katie McGee
  • Associate Director, Brand Strategy & Projects
  • PPFA
Annie Pearlman
  • Associate Art Director
  • PPFA
Ana Maria Malaga
  • Bilingual Content Lead
  • PPFA
Adriana Morales
  • Assistant Producer
  • PPFA
Ali Bibbo
  • Assistant Creative Director
  • PPFA
Urim Apocalypse
  • Motion Graphics Designer
  • PPFA
Laura Porat
  • Motion Graphics Designer
  • PPFA
Rozalina Burkova
  • Illustrator
  • PPFA
Andrew Rosenblum
  • Fact Checker/Copy Editor
  • PPFA
Jorge Clar
  • Senior Copy Editor
  • PPFA
Esther Chan
  • Senior Editor
  • PPFA
Lyss Hyacinthe
  • Social Media Director, Health
  • PPFA
Allison Rhone
  • Senior Director, Social Media
  • PPFA
Megan Freeland
  • Director, Communications & Culture
  • PPFA
Nathan Engebretson
  • Director, Marketing and Brand Engagement
  • PPFA
Alejandra Soto
  • Director, Latino Media & Communications
  • PPFA
Amy Bryant
  • Senior Director, Digital Content Strategy
  • PPFA