Sesame Workshop 2023 Impact Report

About This Project

Summary

Sesame Workshop has been the global impact nonprofit behind Sesame Street & much more for 50+ years, but many know us only as Sesame Street. Our impact reports beautifully promote that we’re here for all children, providing critical early learning & helping them face challenges from divorce to parental addiction to forced migration & conflict–all with our beloved characters and a healthy dose of joy. We host a digital report online and distribute a print run to people we feel will engage deeply.

Goals & Objectives

The goal is to introduce audiences to the depth and breadth of our nonprofit work at the intersection of education, media and research. We aim to boost awareness of the need for philanthropic support – but also to deepen our relationships and grow our community of long-term friends and donors.

Results & Impact

We have distributed 1,900 hard copies of the report. So far we have received $1,650 in donations directly attributed to the mailed booklet, but are not able to track donations arising from those handed out at events. Our digital report on sesame.org has had 3,437 views to date.