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Venture Valley: Business Tycoon

Singleton Foundation for Financial Literacy and Entrepreneurship PROJECT
Venture Valley: Business Tycoon by Singleton Foundation for Financial Literacy and Entrepreneurship

credits

Title
  • Venture Valley: Business Tycoon
Entrant
  • Singleton Foundation for Financial Literacy and Entrepreneurship

About This Project

Summary

Venture Valley empowers young adults to build financial and business basics by capturing kids’ interest with a competitive esports-style multiplayer play. Players learn real financial and business skills as they grow their business from one small pet-walking enterprise to multiple businesses, including a drone factory, a dating app development firm, a robot manufacturer, and many more. Venture Valley is a free game on iOS, Android, and PC, with no in-app purchases.

Goals & Objectives

Venture Valley is a free game, available to all, on PC, iOS, and Mac, where students learn such principles as investments and dividends, fixed and variable expenses, loans, net vs. gross income, and more curriculum topics.

Results & Impact

Working with Dubit research, the Venture Valley team conducted a survey that found 93% of college students said they learned at least one business concept or skill by playing Venture Valley, and 80% think Venture Valley is an effective way of teaching business and entrepreneurship.

the team

beth Harris
  • Dir. of Marketing
  • Singleton Foundation
Nick Night
  • Senior Producer
  • Singleton Foundation
Susan Lusty
  • PR
  • SLM
Lori Mezoff
  • PR
  • SLM
Jon Chen
  • Events
  • Singleton Foundation
Reiley Selinger
  • Social Media
  • Singleton Foundation