ANTHEM FINALISTS ANNOUNCED! SUPPORT THEIR WORK AT CELEBRATE.ANTHEMAWARDS.COM

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How to Promote Your Anthem Community Voice Campaign

As a Finalist, you are in the running to win a special Anthem Community Voice Award selected by the public. These are our tips on how you can get support.

From Tuesday, October 14th to Thursday, October 30th, Anthem Finalists are encouraged to promote their projects to the public in the Anthem Community Voice. During this time, Judges are deciding official Gold, Silver and Bronze Winners.

The most important thing to remember is the Anthem Community Voice is a celebration. We created this special honor to invite our community in championing the work of our Finalists. Have fun with this process and remember to pat yourself on the back for a job well done!

To get your celebration started, we’ve included a few tips and ideas below.

Share Visuals of Your Work

On LinkedIn, Instagram, and anywhere else your audience might be. Social should be your first stop to celebrate your work. Posting about being a Finalist will help motivate your community to celebrate. Check out these posts from WORD Creative and Maria Shriver’s Sunday Paper from last year’s celebration.

In addition to our Campaign Kit, we have also added this year’s customizable assets to Cava for easy editing.

Add The Anthem Finalist Badge To Your Website

You’ll want anyone who visits your website to know you’re award-worthy. An easy way to do that is by adding a Finalist badge to your website (you can find the 2025 Anthem Finalist badges here).

You can also use the Finalist Badges and Stickers on social media. Our team has created templates in Canva to help make this process easier:

Create New Artwork

Another way to inspire your community to celebrate is to create branded artwork shouting your status as a 2025 Anthem Finalist like Lucid Reality Labs and DEPT.

Call on Leaders in Your Community 

Having a big voice, cultural influencer or big-name celebrity shout out your impact work on social is a great way to help amplify your project.

Share Your Narrative

Excited to be an Anthem Finalist? Sharing the good news through a blog or your website is a great way to celebrate.

You can also write and distribute a press release highlighting your Anthem Finalist distinction in your local market. Use your recognition as a news peg for media outlets to cover your success, growth, and future plans. (Here is a sample press release). If media outlets need official Anthem Awards press photos, videos, or additional media resources, you’ll find those in The Anthem Awards Press Center.

Share with Your Network

Send an email to your network of friends, family, colleagues, and customers to let them know you are a Finalist. Don’t forget to the link to your category on celebrate.anthemawards.com

Spice Up Your Organization and Personal Bio

Adding this honor to your organization or personal bio will show potential supporters and partners that your work is a step above the rest and will help drive votes.

Get Creative With It

There are many ways to celebrate your work to win an Anthem Community Voice Award. It’s now in your creative control. We hope these tips help spread the word about the incredible impact that you’re having and inspire others to make a change.

Now, it’s time to share your work with the world in the Anthem Community Voice.  Celebrate your work until October 30th at celebrate.anthemawards.com

More Resources:

Patagonia – Don’t Buy This Jacket

Patagonia has put social impact at the core of their brand mission and values from the start, and their iconic Don’t Buy This Jacket campaign demonstrates how brands can use their platform to make an impact — or better yet, to help reduce our impact. This 2011 ad ran in the New York Times on Black Friday, making a lasting impression for its bold message addressing the issue of consumerism head on and asking readers to take the Common Threads Initiative pledge to reduce, repair, reuse, recycle, and reimagine a world where we take only what nature can replace.

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NEWS & ANNONCEMENTS

Ad Council’s Love Has No Labels Movement

Love Has No Labels is a movement by The Ad Council to promote diversity, equity and inclusion of all people across race, religion, gender, sexual orientation, age and ability.

Read our Q&A with Heidi Arthur, the Ad Council’s Chief Campaign Development Officer on the team behind LHNL collaborates with partners to combat implicit bias—from crafting PSAs to driving viewers to take action, to how brands and companies should approach corporate social responsibility with authenticity.

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