2024 Winners Announced!

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Anthem Features

How to Win an Anthem Community Voice Award

Congratulations on being a Finalist for the 3rd Annual Anthem Awards! As a Finalist, you are also in the running to win an Anthem Community Voice Award. From Tuesday, December 5th to Thursday, December 21st, Anthem Finalists are encouraged to promote their projects to the public to garner support. The for-profit and nonprofit projects with the greatest amount of support in each category will win an Anthem Community Voice Award. 

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The most important thing to remember is the Anthem Community Voice is a CELEBRATION. Have fun with this process and remember to pat yourself on the back for a job well done! 

To get your celebration started- we’ve included a few tricks and ideas below. 

 

Share Visuals of Your Work

On LinkedIn, Instagram, and anywhere else your audience might be. Social should be your first stop to celebrate your work. Posting about being a Finalist will help motivate your community to celebrate. 

 

Add The Anthem Finalist Badge To Your Website

You’ll want anyone who visits your website to know you’re award-worthy. An easy way to do that is by adding a Finalist badge to your website (Find the Badges Here). 

 

Create New Artwork

Another way to inspire your community to celebrate is to create special artwork shouting your status as an Anthem Finalist. 

 

Shine in Your Email Signature

Every little bit counts! Have your team highlight their Finalist status in their email signatures with a link to the celebration website. 

 

Create a Unique Video

Using videos or reels is also a simple, yet effective strategy to spread the word about your project. 

 

Call on Influencers

Having a cultural influencer or big-name celebrity shout out your impact work on social is a great way to help amplify your project. 

 

Share Your Narrative

Excited to be an Anthem Finalist? Sharing the good news through a blog or your website is a great way to celebrate. 

 

You can also write and distribute a press release highlighting your Anthem Finalist distinction in your local market. Use your recognition as a news peg for media outlets to cover your success, growth, and future plans. (Here is a sample press release). If media outlets need official Anthem Awards press photos, videos, or additional media resources, you’ll find those in The Anthem Awards Press Center

 

Share with Your Network

Send an email to your network of friends, family, colleagues, and customers to let them know you are a Finalist. Don’t forget to the link to your project on celebrate.anthemawards.com 

 

Spice Up Your Organization and Personal Bio

Adding this honor to your organization or personal bio will show potential customers and partners that your work is a step above the rest and will help drive votes.

 

Get Creative With It

There are many ways to celebrate your work to win an Anthem Community Voice Award. It’s now in your creative control. We hope these tips help spread the word about the incredible impact that you’re having and inspire others to make a change. 

Patagonia – Don’t Buy This Jacket

Patagonia has put social impact at the core of their brand mission and values from the start, and their iconic Don’t Buy This Jacket campaign demonstrates how brands can use their platform to make an impact — or better yet, to help reduce our impact. This 2011 ad ran in the New York Times on Black Friday, making a lasting impression for its bold message addressing the issue of consumerism head on and asking readers to take the Common Threads Initiative pledge to reduce, repair, reuse, recycle, and reimagine a world where we take only what nature can replace.

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NEWS & ANNONCEMENTS

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Read our Q&A with Heidi Arthur, the Ad Council’s Chief Campaign Development Officer on the team behind LHNL collaborates with partners to combat implicit bias—from crafting PSAs to driving viewers to take action, to how brands and companies should approach corporate social responsibility with authenticity.

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