Sample Winner Press Release

Anthem Features

Sample Winner Press Release

Sample Winner Press Release

Congratulations! Your work has won in the 3rd Annual Anthem Awards. A press release is a great way to spread the word about your incredible achievement.

SAMPLE PRESS RELEASE TITLE

FOR IMMEDIATE RELEASE

Contact: [Spokesperson name]

Phone: [Spokesperson]

Email: [Spokesperson email]

[NAME OF HONOREE] Announced as a [Gold, Silver, Bronze] Winner in [Category],[Type: Diversity, Equity, & Inclusion; Education, Art, & Culture; Health; Human & Civil Rights; Humanitarian Action & Services; Responsible Technology; and Sustainability, Environment, & Climate] for The 3rd Annual Anthem Awards.

[CITY, STATE] — [Date XX] – [Winner Name] announced today that it is a [Gold, Silver, Bronze] Winner in [category],[Type: Diversity, Equity, & Inclusion; Education, Art, & Culture; Health; Human & Civil Rights; Humanitarian Action & Services; Responsible Technology; and Sustainability, Environment, & Climate] in The 3rd Annual Anthem Awards.

This year’s Anthem Award Winners were selected from a pool of over 2,000 submissions from 44 countries by the International Academy of Digital Arts and Sciences (IADAS). Anthem judges are intellectually diverse leaders from across the impact industry with expertise that spans across the Anthem cause areas. IADAS members include: Heather Dowdy, Director of Product Accessibility, Netflix; Alex Amouyel, President & CEO, Newman’s Own Foundation; Noel Kinder, Chief Sustainability Officer, Nike; Shaniqua McClendon, Vice President of Politics, Crooked Media/Vote Save America; Rawle Andrews Jr., Esq., Executive Director, American Psychiatric Association Foundation; Alison Moore, CEO, Comic Relief US; Christina Lang, Vice President of North American Marketing, Mozilla; Michelle Waring, Steward for Sustainability and Everyday Good, Tom’s of Maine; and more.

[DESCRIPTION OF WINNER]

“The Anthem Awards were born out of the desire to amplify and celebrate the voices that are creating sustainable change and to inspire others to take action,” said Patricia McLoughlin, Anthem Awards General Manager. “In a year where so much is at stake, it is incredibly important to recognize impact work and celebrate the progress happening globally. Congratulations to all of this year’s Winners.”

[QUOTE FROM WINNER SPOKESPERSON]

By amplifying the voices that spark global change, the Anthem Awards are defining a new benchmark for impactful work that inspires others to take action in their communities. A portion of program revenue is allocated to the Anthem Award’s grant program, The Anthem Fund. This year the Anthem Fund partnered with Billion Oyster Project to support their work to restore and conserve New York’s waterways.

About [ORGANIZATION]:

[INSERT WINNER BOILERPLATE/GENERAL DESCRIPTION ABOUT YOUR PROJECT/ORGANIZATION HERE]

About The Anthem Awards:

Launched in 2021 by The Webby Awards, The Anthem Awards honors the purpose & mission-driven work of people, companies and organizations worldwide. By amplifying the voices that spark global change, we’re defining a new benchmark for impactful work that inspires others to take action in their own communities. The Anthem Awards honors work across seven core causes: Diversity; Equity & Inclusion; Education; Art & Culture; Health; Human & Civil Rights; Humanitarian Action & Services; Responsible Technology; and Sustainability, Environment & Climate. Founded in partnership with the Ad Council, Born This Way Foundation, Feeding America, Glaad, Mozilla, NAACP, NRDC, WWF, and XQ.

About The Webby Awards:

Hailed as the “Internet’s highest honor” by The New York Times, The Webby Awards is the leading international awards organization honoring excellence on the Internet, including Websites; Video; Advertising, Media & PR; Apps, Mobile, and Voice; Social; Podcasts; and Games. Established in 1996, The Webby Awards received more than 13,500 entries from all 50 states and 70 countries worldwide this year. The Webby Awards are presented by the International Academy of Digital Arts and Sciences (IADAS). Sponsors and Partners of The Webby Awards include Verizon, WP Engine, YouGov, Brandlive, Canva, NAACP, KPMG, Fast Company, Wall Street Journal, MediaPost, Podcast Movement, and AIGA.

Find The Anthem Awards Online:

Website: anthemawards.com

Facebook: facebook.com/anthemawards

Instagram: @anthemawards

LinkedIn: The Anthem Awards

YouTube: wbby.co/anthem-youtube

Patagonia – Don’t Buy This Jacket

Patagonia has put social impact at the core of their brand mission and values from the start, and their iconic Don’t Buy This Jacket campaign demonstrates how brands can use their platform to make an impact — or better yet, to help reduce our impact. This 2011 ad ran in the New York Times on Black Friday, making a lasting impression for its bold message addressing the issue of consumerism head on and asking readers to take the Common Threads Initiative pledge to reduce, repair, reuse, recycle, and reimagine a world where we take only what nature can replace.

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NEWS & ANNONCEMENTS

Ad Council’s Love Has No Labels Movement

Love Has No Labels is a movement by The Ad Council to promote diversity, equity and inclusion of all people across race, religion, gender, sexual orientation, age and ability.

Read our Q&A with Heidi Arthur, the Ad Council’s Chief Campaign Development Officer on the team behind LHNL collaborates with partners to combat implicit bias—from crafting PSAs to driving viewers to take action, to how brands and companies should approach corporate social responsibility with authenticity.

Features