S1 E7: Resisting Denial in Climate Action

The Negative Space

S1 E7: Resisting Denial in Climate Action

Rising sea levels, eroding coastlines and worsening storms threaten communities worldwide, while anti-climate agendas stall critical action. The Surfrider Foundation has spent decades at the intersection of grassroots activism and policy change, fighting to protect our oceans and encourage systemic action. In the face of growing anti-climate action, we’re joined with Surfrider CEO, Chad Nelsen, as we dive into the biggest environmental battles ahead, the power of community-led action and what it will take to hold brands and policymakers accountable.

About the Guest: Dr. Chad Nelsen is the CEO of the Surfrider Foundation, leading the world’s largest grassroots network dedicated to the protection and enjoyment of oceans globally by blending coastal recreation with conservation.

Keep up with their work @surfrider on all major platforms and @surfrider.org on Bluesky. Find out more about how they’re creating change and get involved at surfrider.org/! Entries for the 5th Annual Anthem Awards will open on Tuesday, April 8. Follow us @theanthemawards on Instagram and LinkedIn to discover our new categories and how to enter your work.

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Patagonia – Don’t Buy This Jacket

Patagonia has put social impact at the core of their brand mission and values from the start, and their iconic Don’t Buy This Jacket campaign demonstrates how brands can use their platform to make an impact — or better yet, to help reduce our impact. This 2011 ad ran in the New York Times on Black Friday, making a lasting impression for its bold message addressing the issue of consumerism head on and asking readers to take the Common Threads Initiative pledge to reduce, repair, reuse, recycle, and reimagine a world where we take only what nature can replace.

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NEWS & ANNONCEMENTS

Ad Council’s Love Has No Labels Movement

Love Has No Labels is a movement by The Ad Council to promote diversity, equity and inclusion of all people across race, religion, gender, sexual orientation, age and ability.

Read our Q&A with Heidi Arthur, the Ad Council’s Chief Campaign Development Officer on the team behind LHNL collaborates with partners to combat implicit bias—from crafting PSAs to driving viewers to take action, to how brands and companies should approach corporate social responsibility with authenticity.

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